Research from Lora Cecere, Founder of Supply Chain Insights, on why data between brand owners and contract manufacturers still disappears for days, and what automating those flows is worth.
Download the full report, including the survey data, recommendations and the bullwhip calculation appendix.
Contract manufacturing averages 32% of a brand owner's total production. Despite that share, the relationship between brand owners and contract manufacturers still runs largely on spreadsheets and email, so shipment, quality and schedule data disappears for days at a time.
In this report, Lora Cecere surveys brand owners, contract manufacturers and suppliers on nine data flows between them: how important each one is, how far they trust it, and how long it takes to arrive. Download the report to see what changes when those flows move through a supply chain operating network, then see how Nulogy Supplier Collaboration connects brands with their external manufacturing network in real time.
Lora Cecere's recommendations for brand owners and contract manufacturers who want data to move at the speed of the business.
Most companies have channel data they don't use. Plan around channel flow and connect those insights to the network.
Automate bi-directional, multi-tier flows and wean the organization off spreadsheets and email. Map the black holes, then shrink them.
Capture variability in inbound receipts, yields and run rates, and feed it into safety stock, procurement and production planning.
Connect trading partners in meaningful ways. In network automation, the ERP architecture matters far less than interoperability.
The people who built EDI networks are retiring. Form cross-functional teams that understand both the process and the data.
Make the most of GS1 and ISO 8000 standards, knowing they help but won't solve interoperability on their own.
Survey and interview research on how brand owners, contract manufacturers and suppliers exchange nine data flows: quality control data, purchase orders, shipment status, materials on hand, perpetual inventory, manufacturing schedule changes, yields, available capacity and forecasts. It covers reasons for outsourcing, types of business networks, the cost of data latency, the bullwhip effect and recommendations.
Lora Cecere, Founder of Supply Chain Insights. The research panel was drawn from Supply Chain Insights followers, mostly at large North American brand owners, with follow-up qualitative interviews.
A one-to-many or many-to-many network that shares data and processes between trading partners based on permissions, with onboarding, mapping and a system of record. The report contrasts it with one-to-one business networks, EDI value-added networks and marketplaces.
In the research, shipment and quality information takes about 1.5 days, materials on hand and schedule changes about two days, and perpetual inventory signals about 2.5 days. The report calls these delays supply chain black holes.
The way small changes in demand at the point of sale grow larger at each step upstream. The report's appendix shows how to measure it with the coefficient of variation at each decision node.
Nulogy Supplier Collaboration gives brands real-time capacity, inventory and production status from every external partner, with every order using the same item and BOM data. Suppliers don't need to buy new software, and planners keep their existing planning tool.
Why connected planning matters for brands that rely on external manufacturers.
Get the guide → Free GuideThe fragility of rigid one-to-one supply chain relationships, and what to do about it.
Get the guide → Estudio de casoA 200 basis point boost in service levels from closer collaboration in planning.
Lee la historia →See how brands get real-time production and inventory data from every co-packer and contract manufacturer.
Talk to our team about connecting your contract manufacturers in real time.